Posts for: commercials

Micromedia: A Shortcut to Effective Advertising

Micromedia has begun its steady climb to the throne of our hyper-stimulated society. Storytelling has been squashed into the span of a few seconds because that is all viewers care to handle at once. With new social media platforms accommodating this trend, what are the implications for advertisers?

YouTube Mobile Ad Sales Triple Over 6 Months

About a quarter of its 1 billion users view videos on smartphones YouTube tripled ad sales on mobile devices in the past six months, generating an estimated $350 million in the last quarter alone,¬†Bloomberg reported. About a quarter of the Google-owned company’s 1 billion global users access the service via mobile. Because YouTube accounts for… Read More…